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Advisory & Project Management Service

ADVISORY & PROJECT MANAGEMENT SERVICES

Providing comprehensive solutions ranging from M&A consulting, strategic and financial planning, to real estate product development and agency system management — all designed to optimize business efficiency for investors.

M&A Advisory

  • Source and connect qualified buyers and sellers with aligned investment objectives.
  • Provide valuation advisory based on legal status, project progress, and market benchmarks.
  • Advise on optimal transaction structures for project acquisitions or divestments.
  • Support negotiation processes and draft transaction documentation in line with legal requirements.

Comprehensive Strategic Advisory

Phú Lâm Property provides end-to-end strategic advisory services for real estate projects, empowering investors to build sustainable development roadmaps, optimize business models, and elevate brand positioning in the market.

We accompany our clients throughout the entire project lifecycle — from in-depth market research and go-to-market strategies to financial structuring — ensuring maximum efficiency and investment performance.

Financial Advisory

Phú Lâm Property provides tailored financial advisory services to help investors optimize capital structure, mobilize funding sources, and build long-term financial plans aligned with their investment vision.

We analyze investment performance, forecast cash flows, and deliver strategic financial solutions that mitigate risk and maximize return on investment.

Real Estate Product Development Advisory

Phú Lâm Property provides strategic advisory for real estate product development, supporting investors in product positioning, identifying target customer segments, and optimizing concept and design based on market demand.

We develop balanced pricing strategies that ensure strong liquidity, competitive appeal, and alignment with evolving market trends.

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Media & Marketing Consulting

  • Develop overall communication plans aligned with project objectives and target audiences.
  • Design and allocate marketing budgets for maximum cost efficiency.
  • Implement full-funnel digital marketing strategies, including content creation, visuals, TVCs, and advertising videos.
  • Execute trade marketing activities such as sales gallery setup, showroom coordination, and launch events.
  • Run and optimize advertising campaigns across media channels to maximize reach and ROI.

Agency Management

Phú Lâm Property provides professional agency management services to optimize real estate distribution systems, train high-performing sales teams, and implement strategic sales frameworks tailored to each project.

We support sales performance tracking, commission policy design, and end-to-end sales process optimization — ensuring your project reaches the right buyers efficiently and effectively.

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